Build a pass/fail eval rubric and test set from real failure traces
Map AI bets, human-AI boundaries, and flywheels for product strategy decisions
Cluster NPS, support, interviews, and churn data into actionable themes
Decide when to hire, who to hire, and how to structure your first sales team.
Map competitors, status quo, and asymmetries into a brief you can defend
Plan discovery interviews that collect stories, not opinions
Map viral, content, and product-led loops and pick the dominant one
Write survey questions that force prioritization and give actionable signal
Arm your champion, beat indecision, and clear procurement on enterprise deals.
Diagnose your founder-led sales bottleneck and codify a repeatable playbook.
Plan product launches: exclusives, lightning strikes, concentric circles
Measure PMF with Sean Ellis, retention curves, and reference customers
Script your offer negotiation: success conditions first, then the salary ask.
Structure BD deals, diagnose network dependency, and protect the long-game.
Draft positioning using April Dunford's method and Andy Raskin's narrative
Design pricing tiers, run WTP analysis, and build a packaging matrix
Sort the backlog by conviction and impact, defend the cut list with frameworks
Convert self-serve usage into enterprise contracts with PQA triggers.
Design sales comp that rewards bookings, retention, and expansion.
Rewrite your qualification framework and get a 'yes or no' on the first call.
Cut scope to fit a fixed time appetite using Shape Up, MVP, and Wizard of Oz
Draft a problem-led PRD with context, success metrics, and scope in minutes
Write Shape Up breadboards, shaping docs, and fat-marker sketches