When a prospect mentions a competitor, /competitive-brief builds a live battlecard with positioning and talk tracks — so you walk into the call ready. — Claude Skill
68% of deals involve at least one direct competitor, but 44% of sales teams don't know which competitors are in their deals. Your battlecards live in a Notion page last updated 6 months ago. A competitor launches a new feature on Tuesday — your rep finds out from the prospect on Wednesday.
Name the competitor. The skill researches both companies right now and builds a product comparison, pricing intel, differentiation matrix, talk tracks, and landmine questions.
Para quién es
Walk into competitive deals with positioning, talk tracks, and landmine questions built specifically for the prospect mentioning the competitor
Ver skills para este rolResearch done, emails drafted, meetings booked. These skills multiply your output without sacrificing personalization.
Ver skills para este rolOpciones de entrada
"How do we compare to [Competitor]?" — skill researches from public sources.
Ejemplo
How do we compare to Gong?
- Standalone mode — works without CRM integration - Pricing: 60% lower at mid-market - Setup: 10 min vs 3-month implementation
- Call recording + transcription (native) - Enterprise brand recognition - Larger integration ecosystem
When prospect says: "Gong gives us call intelligence" You say: "Gong is great for call recording. We focus on what happens after the call — the follow-up, the CRM update, the competitive positioning. Most teams use both."
- "How long did Gong take to implement?" - "Are your reps actually using the insights, or just the recordings?" - "What happens to deal data that isn't in a recorded call?"
Métricas que mejora
Funciona con
En cualquier lugar
Name any competitor. The skill researches from public sources — product pages, pricing, reviews, news, job posts.
CRM + call data: pulls win/loss data and competitor mentions from transcripts. Battlecards include patterns from your own deals.
¿Listo para instalar Live battlecard?
Elige cómo empezar.
Instala y ejecuta este plugin localmente en tu computadora.
Abre una terminal en tu computadora y pega este comando:
Visita el repositorio de GitHub y sigue las instrucciones de instalación del README.
Inicia Claude Code, luego escribe el comando: